
JEROME R. CRABTREE, ESQ.
Attorney. Agent.
Athletes, brands and sports organizations are all subject to a landscape that is constantly evolving, whether it be legal or commercial. We use our expertise to help clients navigate this environment with strategic counsel and representation that protects your brand while managing risk.
We advise clients on Name, Image and Likeness (“NIL”) matters, endorsement and sponsorship agreements, licensing, contracts, wealth planning, business formations and related transactions. Whether you’re an athlete building your brand or a business in the sports marketplace, we focus on providing transparent counsel and solutions tailored to your goals.
We are dedicated to ensuring your success extends off the field.
Education & Bar License
He has worked for midsize and Big Law firms, gaining experience with multi-million dollar transactions, estate planning for the ultra wealthy, and serving as outside general counsel for multiple organizations.
What We’ve Done
- Advised DI athletes on NIL Agreements across multiple sports
- Negotiated NIL, licensing and appearance agreements
- Counseled brands, athletes and organizations on compliance, brand building and risk manage
- Structured athlete business entities and sponsorship relationships.
Why was ATF Sports Created?
ATF Sports was created because today’s athletes deserve more than contract review or mass marketing.
They deserve strategic advisors who understand the realities of today’s world and the aspirations athletes have in their sport and outside of it.
Finding your brand, with decisions made today will shape tomorrow’s opportunities. Our role is to help athletes build careers, not just complete transactions.
